Ballistic Beer Co
Paint & sip GABS stand My roles:Art Director - Designer - Industrial Designer - Van Gogh
The Kinetic Agency
Ballistic Beer Co had a large stand space at GABS and wanted
an activity that would draw people in to interact with the brand. A lot of
activities run by other beer stands at GABS are very physically demanding, so
we focused on a more laidback and relaxed activity. The paint & sip.
People who purchased a tasting paddle were invited to sit down out our artist table to sip and paint to their hearts delight, with the best painting of the day scoring a $100 Ballistic voucher.
Our stand walls were also half finished artworks themselves, with people encouraged to pick up a marker while they drank to help colour in the rest of the wall.
People who purchased a tasting paddle were invited to sit down out our artist table to sip and paint to their hearts delight, with the best painting of the day scoring a $100 Ballistic voucher.
Our stand walls were also half finished artworks themselves, with people encouraged to pick up a marker while they drank to help colour in the rest of the wall.
